Bilad Asham
— Logistics, Procurement & Operational Support
Bilad Asham is East Cement’s logistics and operational support subsidiary, ensuring seamless coordination between suppliers, equipment, and active construction sites. From cross-border procurement and fleet mobilization to warehousing and site logistics, Bilad Asham enables timely, cost-effective, and resilient project delivery across the group’s portfolio.
Who We Are
Hijaz Holding is the dedicated construction subsidiary of East Cement, overseeing the physical delivery of projects across the group’s portfolio. Established to ensure discipline, speed, and control at the site level, Hijaz serves as the executional backbone for developments in infrastructure, real estate, and public-sector works.
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Our teams bring hands-on expertise across all stages of construction — from structural works and utilities to finishing and logistics — ensuring that every project is built to standard, on time, and with uncompromising attention to safety and quality. As an integrated part of the East Cement delivery model, Hijaz Holding ensures seamless alignment between design, planning, and on-site execution.
Core Capabilities
Bilad Asham delivers integrated logistics and support services essential to the success of East Cement’s construction and engineering operations. Our capabilities are built to ensure delivery certainty, cost control, and operational resilience in dynamic project environments. Procurement & Supplier Coordination Managing sourcing, tendering, and supplier alignment across materials, equipment, and services — ensuring timely delivery and regulatory compliance. Fleet Management & Equipment Mobilization Overseeing transport, maintenance, and on-site deployment of heavy machinery and construction equipment across varied geographies and terrains. Warehouse & Inventory Operations Controlling storage, material handling, and inventory flows to support multi-phase construction delivery and just-in-time logistics strategies. Site Logistics & Traffic Coordination Designing and executing on-site logistics plans, access control, internal traffic management, and sequencing to streamline operations and minimize disruption. Border Clearance & Transport Planning Navigating customs, permits, and cross-border logistics to enable efficient import, export, and inland movement of materials and critical assets. Operational Safety & Compliance Oversight Implementing safety-first transport, handling, and storage protocols to reduce risk, protect personnel, and align with both local and international standards.
Our Approach
Bilad Asham operates with a logistics-first methodology that emphasizes coordination, responsiveness, and delivery continuity. As a fully integrated subsidiary of East Cement, we work in lockstep with engineering and construction teams — enabling agile support, synchronized material flow, and uninterrupted site operations. Our approach prioritizes: End-to-end visibility across procurement and delivery chains, reducing delays and ensuring on-time material and equipment availability. Close coordination with project and field teams, allowing for precise planning and rapid adaptation to evolving site needs. Resilient logistics planning, including contingency routing, warehousing, and local supplier integration for consistent performance. Strict compliance with transport, customs, and handling protocols, ensuring safety, legality, and environmental responsibility at every stage. This embedded model enables Bilad Asham to keep East Cement’s projects moving — efficiently, reliably, and in full alignment with schedule and execution goals.
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From procurement to final delivery, Bilad Asham ensures East Cement’s projects never lose momentum. Through disciplined logistics, responsive coordination, and deep regional know-how, we turn complexity into continuity — and support construction at every critical step.